Duration: Dec 2022 – Feb 2022
Client: Vision4AI
Vision4AI is a joint project of several European AI networks. It connects the best organisations and researchers with the goal of making the future of AI the future of humanity.
Role
- Graphic Design
- UX & UI Design
- Web Development
Logo Animation
I created a custom animation of the Vision4AI logo which can be used for promotional purposes. The logo animation helps to increase memorability, and brand awareness of the project.
Typography
To give the project a modern bold voice, I chose a font created by Google – Rubik. I liked how it looks in both small and big sizes. The soft edges make the overall design look very warm and safe.
Color Pallete
The colors are based on the Vision4AI logo and other AI initiatives across Europe. The colours and circle shape are linked to European Union AI approach.
Photo assets
The photo library for Vision4AI integrates brand colours and the recognizable circle logo elements. These visual components ensure consistency and strengthen brand identity across all mediums.
Web Design
The Vision4AI website is designed with user experience at its core. Utilizing the modern Rubik font and a cohesive color palette, the site delivers a trushworthy and inviting interface. Overall, the website aims to communicate Vision4AI initiatives clearly and effectively, making it easy to understand for all visitors.
Social Media
Vision4AI’s social media presence leverages coherent branding to engage the audience. Each post utilizes the colour gradient and logo elements to maintain a consistent and recognizable brand image.
